Today's column for the Daily Banter takes a look at a big and somewhat surprising milestone for MSNBC, one that could signal a shift in cable news viewing habits -- or could just be a hiccup.
Here's the opening shot:
"Several years ago, when I was still working at CNN, there was a morning where I walked into anchor Carol Costello’s office to find her buried in the overnight numbers. I plunked myself down in the comfortable chair in front of her desk and waited for her to finish going through the not-so-rosy details and, sure enough, after a minute or two she dropped the paperwork, rolled her eyes in exasperation and sighed, 'I don’t get it — how does Fox do it?' I chuckled a little, then answered, 'Because Fox News is a brand, not a product.'"
Read the Rest Here